The Four People Addicting You to Technology

The suspects may surprise you.

Recently, the Pokemon Go phenomenon has reigniting the question of technology’s role in changing behavior.

To put things in perspective, I wanted to share the main points of an article I published on the topic titled, Who’s Really Addicting Us to Technology?in a slide presentation below. It’ll give you a quick rundown of the “suspects” responsible for our technology addiction.

Please let me know your feedback and if you enjoyed the slides, please share them.

<h3><a href="https://www.nirandfar.com/" target="_blank">Nir Eyal</a></h3>

Nir Eyal

Hi, I'm Nir. For most of my career I've worked in the video gaming and advertising industries where I learned, applied, and at times rejected, the techniques used to motivate and manipulate users. I write to help companies create behaviors that benefit their users, while educating people on how to build healthful habits in their own lives. Read more about me